I thought of this yesterday, then... right out the back of the brain. To be fair, I was busy with some other stuff.
In the early years of music videos there was quite a bit of genuine artistry put forth. As the form grew and became more popular, much of that artistry was replaced by... cheese. Not literal cheese, schlock cheese. Back in the 1980s I remember thinking on occasion about how music videos of that period would be viewed by people in our current time. If nothing else, many are curious little cultural artifacts (a phrase I admit I'm guilty of overusing) like this one, "The Metro" by Berlin.
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