You Get One Warning

I read an interesting article today in the business section about the strict no-phones/no-texting policy at the Austin-based movie theater chain Alamo Drafthouse, and how they turned a complaint left on their voicemail by a disgruntled patron into an ad. Brilliant and hilarious (and also, sad and disturbing). Here's the uncensored version of the ad.

I wish more places, particularly movie theaters, were willing to take this sort of hard-line stance against rude, ignorant behavior. Also: no ads before the movies, and no kids under 6 allowed. I wish Alamo would open a theater around here; it sounds like my kind of place.